

How Julia became part of the Green Balance team
When Green Balance and OctoAI first met, the idea was clear: to make visible what no one saw. With every purchase, transfer, or payment, there was an environmental impact. Silent, but real.
Green Balance already knew how to calculate this impact. It had the formula, the purpose, the why. What was missing was to translate all this into action. In a simple, direct way that fit into the routines of people and companies.
That's when Julia was born. Not as a chatbot, nor as a common automation, but as a member of the team. A discreet presence, capable of understanding context, cross-referencing data in real time, and delivering a clear response. Without requiring effort from the person on the other end.
Today, Julia tracks every transaction, calculates the carbon emissions involved, and instantly offers the possibility of offsetting. Whether via WhatsApp, Slack, or the payment terminal, she provides the right information at the right time.
But her work goes beyond that. Julia also talks to clients interested in saving money and creating a positive impact through energy. Via WhatsApp, she explains how the free market and distributed generation work, answers questions in simple language, and collects users' electricity bills to automatically analyze whether that person or company is ready to migrate to a more sustainable and economical energy source.
The result is a leaner, more efficient, and more conscious experience. Compensation is no longer a separate process and becomes part of the natural flow of things. Energy sales are also integrated into customer service, with greater agility and less friction.
Julia wasn't created out of the box. She was built alongside Green Balance, tailored to the business' needs. And that's what OctoAI does: It creates intelligence that doesn't feel like tools, but like people on your team.
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